This is a case study to help you discover
connections between the appreciation of art and the workplaces and other
spaces that people inhabit.
Part 1
The chief executive officer (CEO) of a pharmaceuticals company wants to
invest in new architecture and art for the company headquarters. You
have been chosen to recommend artwork for the new location. Review the
following information in preparation for your work on the project:
•Company Profile and Project Overview
Part 2
The vice president (VP) of human resources has asked you to develop some initial information in a report.
Answer the following questions keeping the project overview details in mind:
•What are 3 initial works, on the market, that you might suggest that
the international company consider for acquisition or loan, and how much
should the company budget for these works? ?Look specifically at
paintings, sculpture, and photography.
?Use information from auction houses such as Auction House 1, Auction
House 2, or others, along with other sources of art, sculpture, and
photography for sale or lease.
•What security considerations would you have to take into account?
•What are the business advantages of an art collection? How does “art
appreciation” extend to the business and professional world?
For each of the 3 pieces, create a brief informational card that might
also go into a brochure, explaining the following, in a condensed form:
•The subject of the work
•The biography of the artist
•The techniques and media used
•Some key interpretive, historical, or descriptive information about the piece
Be sure to address the following questions:
•How do the characteristics and style fit the organization and environment?
•Why might employees be interested in them?
Prepare your response as a report to the VP, using Word. Include photos
of the recommended pieces of art. Be sure to include citations and
references as needed, although it is not necessary to format this as an
APA document.
References
Christie’s. (n.d.). Retrieved from httpss://www.christies.com/
Sotheby’s. (n.d.). Retrieved from httpss://www.sothebys.com/en/auctions.html