Unit: The Basic Marketing Plan
Due Date: Wed 3/1/17
Points Possible: 100
Points Earned: 0
Deliverable Length: 12001500 words
Demonstrate understanding of the use of a broad set of digital communication tools.
Determine the use of available tools for integrated marketing on the internet.
Assess which tools should be the most effective for promoting their specific new business ventures.
For this assignment you will create a marketing mix document with the following 5 sections:
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Assignment Details Assignment Description
This assignment has 2 parts.
When they consider the role of an artist, people often think that they must undergo strict formal training. Humans are creative by nature, and by developing skills such as learning art vocabulary, art engagement, and furthering literary skills most can further develop this creativity. This assignment will examine nontraditional forms of art as well as applied arts.
Choose 3 examples of nontraditional or applied art from the following links below:
Paste small images of all 3 works into a Word document, and include details about each work: the title of each sculpture, the artist (if known), the year made, the materials used, and the size of the work. Be sure to include a reference for each work, showing which museum it was found in. Present 2 or 3 paragraphs for each work that clearly describe what the viewer sees and the content of each work. Finally, choose 3 adjectives (for each work) that express the core ideas of what the works were intended to communicate or convey to the viewer.
For part 2 of the assignment, you will create two paintings or drawings with nontraditional art mediums of your choice. Consider the work of Vik Muniz, who painted the Mona Lisa out of peanut butter and jelly or Christine Hiebert, who uses painter’s tape to create “draw” on the museum walls. Scan or photograph your drawings and paste them into the Word document from Part 1. You can insert images into documents by placing the cursor where you want the image to be, going to “Insert,” then choosing “Picture,” and selecting the picture from your computer. Be sure to scan or photograph your drawing first and upload it to your computer. If using your phone camera, you may be able to e-mail the image to yourself and copy it from e-mail.
Submit 1 Word document for this assignment.
You are required to comply with APA style format for quotations, internal citations, and a reference list. For additional information and resources on APA style, visit the APA section of the Library, which is available under Library Features.
Freer and Sackler Galleries: The Smithsonian’s Museums of Asian Art. (n.d.). Retrieved from httpss://www.asia.si.edu/
Louvre. (n.d.). Retrieved from httpss://www.louvre.fr/en
The Metropolitan Museum of Art. (n.d.). Retrieved from httpss://www.metmuseum.org/
Museum of Fine Arts Boston. (n.d.). Retrieved from httpss://www.mfa.org/
Please submit your assignment.
For assistance with your assignment, please use your text, Web resources, and all course materials.
Purpose of Assignment and Content Development
Demonstrates an outstanding use of appropriate, relevant, and compelling content with excellent expression of topic, main idea, and purpose.
Demonstrates exemplary knowledge or analysis of human perspectives appropriate to the assignment’s purpose and context.
Graphics accurately reflect the assignment requirements.
Organization, Grammar and Presentation
Organization is clear.
Language clearly and effectively communicates ideas and content relevant to the assignment.
Presentation and delivery are confident and persuasive (where applicable).
Audience, style, tone and perspective are consistent and appropriate to assignment.
Format is consistently appropriate to assignment, and follows assignment requirements.
Few if any errors in grammar, spelling, and sentence structure.
Information Literacy and Research
Demonstrates outstanding selection and use of high quality, credible, and relevant sources to develop ideas that are appropriate to the assignment.
Sources are consistently cited according to required style sheet (e.g., APA), with no errors beyond punctuation. Manuscript style is completely correct, according to style sheet guidelines.
Demonstrates outstanding or exemplary ability to analyze assumptions and evaluate evidence, complexities of issues, and alternatives. Where required, demonstrates outstanding or exemplary ability to use creativity and originality in problem-solving.
Quantitative literacy – Demonstrates outstanding ability to provide accurate understanding and explanations of information presented in mathematical forms.
Calculations attempted are essentially all successful and sufficiently comprehensive to solve the problem.